Fandom Analytics: Creating and Harnessing Consumer and Cultural Passion (Business Guides on the Go)

Description

Updated sidebars in which professionals in the field offer early career advice for future managers
Real examples from all three sectors〞public, nonprofit, and commercial〞giving a broad perspective of parks and recreation, tourism, sport, therapeutic recreation, and outdoor recreation
International perspectives and examples, encouraging students to think globally
Information about the exam for becoming a Certified Park and Recreation Professional (CPRP)