Description
The authors are proud sponsors of the2020 SAGE Keith Roberts Teaching Innovations Award求enabling graduate students and early career faculty to attend the annual ASA pre-conference teaching and learning workshop.
The new
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continues to be an unusually accessible and student-friendly introduction to the variety of social research methods, guiding undergraduate readers to understand research in their roles as consumers and novice producers of social science. Known for its concise, casual, and clear writing, its balanced treatment of quantitative and qualitative approaches, and its integrated approach to the fundamentals, the text has much to offer both novice researchers and more advanced students alike. The authors use a wide variety of examples from formal studies and everyday experiences to illustrate important principles and techniques.
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